Presented at the Consumer Electronics Show (CES) in Las Vegas, the Peugeot inception car made a big impact by reinventing living space with the I-Cockpit in a new generation 100% electric vehicle.
Surrounded by a huge glass window covering the roof and windscreen, Peugeot offers its passengers a rethought driving experience. Futuristic in every way, this technological jewel required a hefty amount of graphic and technical research. Our artists from The Mill Paris were called in for their CG expertise and worked hand in hand with the designers from Stellantis. Much more than an advertisement, this film is a manifesto that introduces the path that Peugeot wants to follow.